The sirimiri brand was born in the Spring of 2018 in a busy London design office.  Together, the founders would discuss and research ways in which they could both lead a more sustainable lifestyle.  As they started to make changes in their personal lives, they started to question the sustainability of their working lives. 


As their research progressed and with limited procurement options available in the luxury sector, they realised that to make a change and to help protect the planet they could and should launch a luxury sustainable homewares brand. 

Sirimiri is a British product design company offering lifestyle products to conscious consumers.  With backgrounds in high-end property and Interior Design, the founders Lauren Wood and Lucy Pickavance use their considerable experience to design and produce products that are both luxurious and sustainable.


In the past, luxury was synonymous with heedless grandeur and excess.  Today it is about a wider emotional connection together with environmental awareness.  Society is finally waking up to the importance of being sustainable in all aspects of our lives.
We are starting to ask questions such as “how is this product made”, “where is this product made”, “is this product damaging our environment, our planet”?  These are the considerations that make us conscious consumers.